Why I'm Trying to Build a £100 Million Business

I sold my first business in 2013.

In 2015, another business I founded attracted venture-capital investment. In 2018, I completed another sale.

Each of those was meaningful at the time. None of them was the business I actually wanted to build.

Why Put a Number On It

A target concentrates decisions. It changes which customers you chase, which technology you own rather than rent, who you hire and when you take on capital.

£100 million in enterprise value is not a vanity figure. It is roughly the scale at which a connected-vehicle technology business stops being a supplier and starts being infrastructure.

Why Kasava

Kasava develops connected vehicle, video, telematics and digital-evidence technology for professional drivers and commercial fleets.

The market is moving from cameras that record towards systems that understand, verify and share what happened. That shift is where the value sits.

What I'm Not Pretending

My career has included successes, mistakes, disputes and setbacks. I set out my public record openly rather than hoping nobody looks.

What I can control is the work in front of me. The target is the biggest company of my career, and I intend to document the attempt honestly — including the parts that do not go to plan.